The LG Service was born in 2002 and it transfers its image in a simple and linear logo.
The first logo describes the entrance of the company in the world of spare parts for hydraulic hammers. A chisel into the ground simply describes the operative value of the spare part, its use and the raison d’être of the Company: supplying good quality spare parts.
By the time, the fieldwork and the new foreign customers brought the Company to revise its management and the corporate philosophy, bringing to a new logo.
Tied to his ancient roots, but softened in the main features; more brilliant and solid.
This transformation states the new reality of the Company, always anchored to its main purpose, the spare part being useful and of good quality, but integrated in a world-wide context, flexible and primarily aimed to satisfy the customer’s needs.